A dedicated China sourcing event
As DesignBUILD looks towards the future of Australia’s built environment with a renewed focus, the 34-year old brand has announced a significant change with the creation of a standalone event for Chinese exhibitors that will sit outside of DesignBUILD.
Launching in October 2020, ChinaBuild presents a targeted platform in terms of China sourcing, learning and networking for building practitioners, developers, distributors and retailers. It combines the latest building trends and products direct from China with expert sourcing and purchasing strategies.
DesignBUILD conducted extensive research that indicated a misalignment in relation to exhibitor and visitor expectations as a result of the increasing number of Chinese exhibitors participating in the event.
“As a result, we took the decision to create a standalone event that was 100% geared to connecting Chinese manufacturers and suppliers with relevant Australian buyers,” says James Laing, Event Director. “The response to the move has been overwhelmingly positive with our current DesignBUILD exhibitors and has resulted in new investment from Australian brands into the reimagined DesignBUILD.”
The research conducted also revealed concerns in relation to the increasing number of Chinese exhibitors and products that were being showcased at DesignBUILD that were not compliant with Australian standards.
DesignBUILD has recently announced a new initiative with NATSPEC which aims to increase the number of conforming building products in the Australian market, improve product conformity education and boost the number of suitable products building professionals can choose from at DesignBUILD and beyond.
“DesignBUILD is committed to advancing excellence and celebrating quality products and we believe the decision to launch a dedicated China sourcing event and partnering with NATSPEC is a step in the right direction for not only the show but the broader industry,” says Laing.
DesignBUILD returns to the Melbourne Convention & Exhibition Centre from 27-29 October 2020. Free visitor registration is now open at designbuildexpo.com.au